How Subs Get Blindsided: Contract Risk & Jobsite Secrets (with attorney Megan Shapiro)

I had a great time with Megan Shapiro on the Build Perspective Podcast talking Construction Contracts, Job Sites, and Being ‘Too Much’.

Recorded from a park bench in the City of South Pasadena, below are the main hot takes discussed in the podcast.

Watch Now

Below is the full conversation, or click here to watch it on YouTube.

Key Topics

Here are some of the topics we talked about:

• Why job site visits build better salespeople: Construction attorneys who understand the legal risks still advocate for boots-on-ground presence because seeing the work changes how you sell, defend, and serve your customers.

• Fair vs. equitable risk allocation in contracts: How subcontractors can redline contracts without losing work by understanding that “fair” doesn’t mean 50/50 it means balanced risk tolerance between parties who want to be true partners.

• Leveraging being “too much” as a woman: Why the same assertiveness that gets labeled aggressive in young women can become a strategic advantage with intentional positioning and practice.

• Brandscaping your way to collaboration: Building relationships with non-competitive adjacent products creates referral networks, shared accounts, and business opportunities that multiply over time (feat. how Converge Construction Summit accidentally proved this at scale). Also mentions Jesus (Jesse) Hernandez in the episode, part of the O.G. Converge crew.

It’s a fast paced interview that I know you’ll love.

Conclusion

We covered the importance of job site visits for sales, achieving equitable risk in contracts, leveraging assertiveness as a woman, and building collaborative relationships.

These insights are valuable for anyone in the construction industry looking to improve their sales strategies, contract negotiations, and professional relationships.

Check out the full interview to dive deeper into these topics!