Carolina Baffigo Engineer of Systems

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Sales & Go-to-Market

All Best Posts Industry & Market Intelligence Industry & Market Intelligence Leadership & People Product & Profit Strategy Sales & Go-to-Market Sales & Go-to-Market

Jul 14, 2026
How to Develop Sales Intuition Using the Scientific Method

My first boss in sales could tell in about ten seconds whether a project was…
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Carolina Baffigo

Sales Execution

Sales execution and product-led growth for building products companies.

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Recent Posts

How to Develop Sales Intuition Using the Scientific Method JUL 14, 2026
How Category Leaders Unkowingly Defund Their Own Future JUN 30, 2026
Spec vs. Street: The Product Positioning Matrix That Determines Your Pipeline Strategy JUN 18, 2026
The Underperformance Contagion: Why Good Teams Rot Around Strong Managers MAY 23, 2026

Best Posts

6 AI Tools in 1 Day, No Developer READ · 8 MIN
When Your Moat Becomes a Trap: What Nearly Two Decades in Building Products Taught Me About the Advantages that Quietly Become Liabilities READ · 13 MIN
Commanding the Room: Five Women Rewriting What a “Man’s World” Looks Like READ · 12 MIN
What Real Leadership Looks Like Beyond the Generic Advice READ · 2 MIN

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